British Rowing and Cancer Research UK kick off new partnership with festival of indoor rowing

The partnership between British Rowing and Cancer Research UK will begin at the British Rowing Indoor Championships on December 10

British Rowing and Cancer Research UK have agreed a new partnership which kicks off at the British Rowing Indoor Championships on Saturday, 10 December at the Lee Valley VeloPark.

British Rowing will support Cancer Research UK to help raise money for the charity and to promote an active lifestyle through indoor rowing.

The partnership will centre around two main rowing events: the British Rowing Indoor Championships on Saturday, 10 December at the Lee Valley VeloPark and Cancer Research UK’s The Great Row, an indoor rowing challenge that launches in early 2017 and culminates with The Cancer Research UK Boat Races on Sunday, 2 April 2017.

The British Rowing Indoor Championships is a festival of indoor rowing, open to anyone who wants to race on an indoor rowing machine over 500m, 2,000m or as part of a relay team. The Cancer Research UK team will be at the event to meet competitors and spectators alongside the athletes from Great Britain’s national team, who are back in training after a hugely successful time on the water in Rio at the Olympic and Paralympic Games.

The Great Row will launch in January 2017 and is open to anyone who wants to start their year with a challenge on the indoor rowing machine.

Both events will be raising money for Cancer Research UK to fund life-saving research for the prevention, diagnosis and treatment of cancer.

Kenny Baillie, Director of Partnerships and Communications at British Rowing commented: “It is a privilege for British Rowing to be working with Cancer Research UK to raise funds for such an important cause. This year’s British Rowing Indoor Championships will be a great event to launch our new partnership and generate momentum into the new year for The Great Row.

“Indoor rowing is the perfect workout for people of all ages and backgrounds and these two events offer the opportunity for anyone to get involved with the sport, from complete beginner to seasoned pro. We are very much looking forward to working with Cancer Research UK.”

Caro Evans, head of high value supporter partnerships at Cancer Research UK, said: “One in two people in the UK will be diagnosed with cancer so it’s vital that we pull together and do everything we can to raise money for the prevention, diagnosis and treatment of cancer. This is why we’re so very excited to kick-off our new partnership with British Rowing. We hope it’ll inspire even more people to get involved in The Great Row and set themselves an indoor rowing challenge to raise money for Cancer Research UK’s life-saving research.”

Click here to register your interest for The Great Row